The Ultimate Checklist for Planning a Large-Scale Corporate Event

The Ultimate Step-by-Step Checklist for Planning a Successful Large-Scale Corporate Event 1. Define Purpose, Objectives & Key Stakeholders tart by clearly articulating why the event is being organized.Ask yourself and the organizing committee: Is it aimed at educating (e.g., training, workshops)? Celebrating (company anniversaries, milestones)? Networking (industry conferences, trade fairs)? Promoting (product or service launches)? […]
How AI Is Transforming Corporate Event Planning in India

Introduction: AI is Reimagining Indian Corporate Events Artificial Intelligence is no longer just a futuristic concept—it’s actively reshaping how corporate events are ideated, planned, and executed in India. From real-time personalization to automation of logistics and deeper event insights, AI is empowering planners and attendees alike to foster more engaging, efficient, and impactful gatherings. 1. […]
How Do You Launch a New Product in India? A Methodical Guide for 2025

Launching a New Product in India? Your Complete 2025 Guide India is not just a market; it’s a mosaic of micro-markets—urban and rural, modern and traditional, price-sensitive and brand-conscious. The diversity in culture, income levels, languages, consumer behaviors, and purchasing patterns makes launching a product in India a complex but potentially game-changing endeavor. This detailed […]
Brand Activation Ideas That Work in 2025: A Detail Guide

In 2025, brand activation is no longer just about flashy stunts or influencer-led giveaways. It’s about strategic, data-backed experiences that drive customer action, foster emotional engagement, and leave measurable impact on business metrics. As consumer expectations evolve and competition intensifies, brands need to invest in smarter, scalable, and insight-driven activations. This guide explores the most effective brand […]
The Ultimate Guide to Planning a Product Launch Event in 2025

In an era where attention spans are short and competition is fierce, your product launch event must be more than just an introduction—it needs to be a memorable experience that fuels brand loyalty, media coverage, and customer advocacy. Whether you’re a startup or an established brand, launching a new product successfully begins with a strategic, […]
The Expanding Scope of Rural Marketing in India: A Strategic Perspective by Servmarc

India’s rural economy is undergoing a remarkable transformation. With over 65% of the country’s population residing in rural areas, marketers are increasingly recognizing the untapped potential that lies beyond urban boundaries. At Servmarc, we understand the nuances of India’s diverse landscape and leverage our event and experiential marketing expertise to craft campaigns that resonate deeply […]
The Importance of Rural Marketing in India: Solving Real-World Challenges in 2025

India’s rural market is no longer just an extension of its urban counterpart—it is a dynamic ecosystem brimming with potential. With over 65% of India’s population living in villages, rural marketing in 2025 isn’t just important; it’s essential. However, reaching and engaging rural consumers comes with unique challenges that demand innovative, localized, and human-centric solutions. […]
Corporate Events vs. Brand Activations: What Works Best in 2025?

Corporate Events vs. Brand Activations: What Works Best in 2025? In today’s experience-driven marketing landscape, organizations are continuously seeking effective strategies to connect with their audience, build brand equity, and drive growth. Two popular yet distinct tactics dominate the event marketing space in 2025—corporate events and brand activations. Each serves a different purpose and delivers […]
Why Brands trust Servmarc to Deliver Headline-Worthy Event Marketing

If your event isn’t moving the needle – what’s the point? We believe every event should do more than entertain. It should: Build your brand Generate leads Spark conversations And yes… make headlines As a trusted event marketing agency, we help brands move from just “putting on a show” to delivering ROI-driven, […]
How Servmarc Helps You Make Your Corporate Event Successful

How Servmarc Helps You Make Your Corporate Event Successful Strategize, Organize, Execute – Corporate Event Success Starts Here! Corporate events serve various business objectives, such as educating clients and employees, promoting a brand or just celebrating milestones; while some events emphasize entertainment and engagement. According to the leading event planners in India, the first step […]