servmarc

Exhibition & Trade Fair Marketing – Transforming Booths into Brand Experiences

Make Your Brand Unforgettable at Exhibitions!

Participating in an exhibition or trade fair isn’t just about setting up a booth—it’s about creating an experience that captivates, engages, and converts visitors into customers. With hundreds of brands competing for attention, how do you stand out? 

At Servmarc, we go beyond basic setups. We bring creative storytelling, immersive branding, and strategic engagement to turn your exhibition space into a powerful marketing tool. Whether you’re launching a new product, networking with industry leaders, or generating leads, our expertise ensures your brand shines at every trade fair. 

Rural consumers have unique purchasing behaviors, relying on trust, word-of-mouth, and community influence rather than digital ads or flashy campaigns. That’s why your brand needs a localized, culturally relevant, and experience-driven marketing strategy—and that’s where Servmarc steps in! 

At Servmarc, we don’t just promote brands—we create memorable experiences and deep-rooted connections between brands and rural consumers through our innovative, on-ground, and digital marketing solutions. 

WORK

OUR PAST WORKS

Servmarc  was entrusted to design and produce FIN fair 2016 for Standard Chartered Bank in Chennai on September 22, 2016. The Learning and Development Fair saw a Pre-Event phase which was designed to build curiosity and drive in foot fall for the Fair. This was a 1st of its kind event held by Standard Chartered Bank at their Head Office at Haddows Road Chennai. It was a huge success and the client was in full appreciation of  all the deliverables from Servmarc especially from designing the event mnemonic, pre-event communication, video shoot of  the Senior Management right till the execution of the main event.

Servmarc  was entrusted to design and execute the GSSC Fast Track Career Fair for Standard Chartered Bank in Bengaluru on November 21, 2016.  03 career fairs executed and run by team Servmarc in 03 locations in a span of less than 03 weeks was a feat well appreciated by the client. The Bengaluru leg of the career fair had high footfalls, achieved desired results and mapped a similar success story as did the rest of the fairs held earlier.

ABOUT

Why Exhibitions & Trade Fairs Matter

Exhibitions and trade fairs are some of the most effective platforms for businesses to: 

Showcase Products & Innovations – Give potential customers hands-on experience. 

Generate High-Quality Leads – Meet serious buyers, investors, and partners. 

Build Brand Authority – Strengthen your position as an industry leader. 

Expand Market Reach – Connect with national and international audiences. 

ABOUT

The Challenge?

Standing out in a crowded event. 

Capturing visitor attention within seconds. 

Engaging and retaining potential clients.

Converting booth visitors into leads and sales. 

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How Servmarc Elevates Your Trade Fair Presence

At Servmarc, we don’t just build booths—we design brand experiences that leave a lasting impact. Our end-to-end exhibition marketing services include: 

Creative Booth Design & Setup – Make Your Brand Stand Out

A dull or generic booth gets ignored. We create:

Visually Stunning Booths

Eye-catching designs that reflect your brand identity.

Interactive Displays & Digital Integration

LED screens, AR/VR demos, and product showcases that grab attention.

Thematic Storytelling

A well-planned layout that guides visitors through an engaging brand journey.

Audience Engagement Strategies – Attract & Retain Visitors

Exhibitions are all about experiential marketing. We use:

Live Product Demonstrations

Hands-on experiences that highlight key features.

Gamification & Contests

Engaging activities to increase footfall.

Influencer & Celebrity Collaborations

Special guests that attract more visitors.

Lead Generation & Networking – Convert Visitors into Customers

Beyond aesthetics, we focus on ROI-driven strategies:

Personalized Engagement

Trained brand ambassadors to interact with visitors.

QR Code & Digital Lead Capture

Instant follow-ups and CRM integration.

Pre- and Post-Event Marketing

Email, WhatsApp, and social media campaigns to maximize conversions.

Logistics & On-Site Management – Hassle-Free Execution

From planning to execution, we handle:

Booth Construction & Setup

End-to-end fabrication and installation.

Event Staffing & Management

Professional hosts, presenters, and support teams.

AV, Lighting & Tech Support

Ensuring a seamless event experience.

SCHEDULE

Industries We Serve

When you choose Servmarc, you’re choosing a partner that delivers nothing less than perfection. We don’t just plan events—we create unforgettable experiences that dazzle, captivates your audience and elevates your brand. From bold concepts to flawless execution, we deliver events that captivate, inspire. Partner with us—and watch your event become the one everyone talks about. 

Technology & IT

Showcasing innovations with AR, VR, and live demos.

FMCG & Consumer Goods

Sampling, interactive product displays, and experiential zones.

Healthcare & Pharma

Medical device exhibitions, workshops, and educational booths.

Automotive & Manufacturing

Live demonstrations, product launches, and networking lounges.

Real Estate & Hospitality

Virtual property tours and immersive branding.

VIDEO

GLIMPSE OF OUR PAST WORK

Let’s Make Your Event Unforgettable!

Don’t just plan an event create an experience!

EMAIL ADDRESS:

[email protected]

PHONE NUMBER:

+91 98305 15102